Activia Is Unique

Activia is unique and so is the song that sounds in this campaign, composed exclusively by KongaMusicAgency’s artistic director Roger Rodés.

The challenge of this musical creation was to find the perfect synchrony with the images, with the different moments of the piece and to play with a disco funk base adding electronic synths and loops. From this creative process a piece as good for your vital energy as Activia’s probiotics has come out!